Trademarks & Courtroom Tussles: The Spirited Showdown Between Two Builders Named Acropolis
Written by: Sam Orlando
The Players Enter the Ring
BALTIMORE, MARYLAND - In a twist that sounds more like a sitcom plot than a real-life courtroom drama, two construction companies, both, rather ambitiously, named after the famous citadel of ancient Athens, are in the throes of a trademark tussle.
The Veteran: Acropolis Construction Company, Inc. Enter stage left: Acropolis Construction Company, Inc., the seasoned player from Baltimore, having built its empire since the groovy days of 1975.
The Newcomer: Acropolis Fine Crafted Custom Homes LLC On the other hand, we have the relatively fresh-faced Acropolis Fine Crafted Custom Homes LLC of Newport News, Virginia, who presumably thought "Fine Crafted Custom Homes" would differentiate it enough from its older namesake. Spoiler: it didn't.
Claims and Trademarks As the story goes, the Baltimore-based Acropolis claims they've been parading around the construction world with their name proudly displayed since bell bottoms were in fashion, and they've got the federally registered trademarks to prove it. With a strong presence in the Mid-Atlantic area and a reputation they liken to the grandeur of the Athenian Acropolis itself, the company has made its mark in the construction, architectural design, and engineering sectors.
The Naming Dilemma Our Virginia-based Acropolis? Well, they initially came onto the scene with a slightly longer name and a different design. But, allegedly, they soon thought, "Why not simplify?" and rebranded using the "Acropolis Construction" name. Our elder Acropolis didn't take too kindly to this change, claiming that the switcharoo has caused confusion aplenty in the marketplace.
Mistaken Identities and Market Mix-Ups Here's where it gets sitcom-worthy: imagine the Baltimore Acropolis bidding on a juicy $1.6 Million project, only to lose out because a vendor got mixed up between the two companies. It's the sort of thing you'd expect to be resolved with a laugh track in the background and perhaps a mischievous neighbor to blame. Further amplifying the drama, we hear tales of Home Depot mix-ups and electric vendors being led astray. It seems like every day is a surprise for the Baltimore-based Acropolis, as they navigate the minefield of mistaken identities.
What's in Store for the Acropolises? Will our Baltimore-based protagonist win the day and the rights to use the name without competition? Or will the underdog from Virginia rise and prove that there's room in the world for two Acropolis construction companies?
Tune In for the Next Episode Grab your popcorn and settle in. The courtroom drama is set to unfold. In the meantime, if someone could check if there's a Parthenon Plumbing out there, that would be great. We smell a sequel.