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  • Writer's pictureSam Orlando

Love, Laughs, and Litigation: The Pippa Romance Comedy Branding Brouhaha Ends Up In Court

Written by: Sam Orlando

ROANOKE, VIRGINIA – In a plot twist that could rival any romantic comedy climax, two literary powerhouses are battling it out in a courtroom drama that has both their book-loving fans and the legal community reaching for the popcorn.

The plaintiff in this courtroom drama is none other than Bang Laugh Love LLC (yes, you read that right: BLL). No, it’s not the title of a cheeky new dating app or a kitschy Valentine’s Day special on late night Cinemax. It's the publisher laying claim to the much-contested 'Pippa Grant' name. With a brand moniker like that, one can't help but wonder if BLL saw the comedic irony unfolding when they decided to throw their legal hat in this particular ring. It’s as if the universe (or at least the universe of romantic comedies) is conspiring for laughs at every turn.

The defendants are two residents of Willis, Virginia. Brea Viragh and Monique McDonell are accused in the lawsuit of using BLL's trademark and confusing the exciting world of ROM COM readers.

BLL, the proud holder of the trademark "PIPPA GRANT," has filed a lawsuit against the "definitely not inspired" creators of the "PIPPA GREEN" and "EDEN DUNN" brands. One might wonder if naming your brand after a popular author is the literary equivalent of wearing a band's T-shirt to their concert. Apparently, it might just be.

In the nitty-gritty of the lawsuit, BLL has leveled some hefty accusations against the defendants. The claims range from trademark counterfeiting and infringement under the Lanham Act to unfair competition and false designation of origin. In essence, BLL believes the defendants knowingly treaded on their established Pippa Grant brand, leading to a serious case of mistaken literary identity.

Given that both Pippas write in the same romantic comedy niche (with a sprinkle of ice hockey), it’s like trying to tell the difference between sparkling water brands – they all taste slightly different, but let’s be honest, it’s still just bubbly water.

But wait, there's a plot twist! After the initial branding misstep with "PIPPA GREEN", the defendants then opted to rebrand as "EDEN DUNN." But according to the lawsuit, it’s too late: readers are already conflating the brands. It's like switching from Diet Coke to Coke Zero and thinking no one will notice. Oh, we noticed.

According to BLL, they have been joyfully publishing under the Pippa Grant trademark since 2017, and they've got the sales, followers, and adoring "Cookies" (their term, not ours) to prove it. On the other hand, the defendants' Pippa Green brand sprouted in 2021, raising eyebrows and sparking this legal tussle.

The lawsuit draws parallels between the two brands, making it clear that in the realm of romantic comedy fiction, brand identity is no laughing matter. One Amazon customer’s review even mistakenly thought they were reading a Pippa Grant book, when in reality, it was penned by the rival Pippa Green.

So, as the literary world watches with bated breath, the stage is set for a courtroom showdown. Will it end with a tearful embrace in the rain, or will one Pippa (or Eden?) be left standing in the final act? Grab your bookmarks and stay tuned.


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